Companies are facing an alarming rise in battles against their competitors. In the world of competition, the importance of internet marketing is increasing day by day. Due to the increased use of web or internet, people are looking at innovative ways to boost their market value and their business. But the Internet Marketing is not at all concerned with high investment and marketing cost. This may not be fruitful every time.
New Google Algorithm Update – Bad News For Overly Optimized Sites
In an effort by Google to enhance the experience of its users and web browsers, the Google spam team had decided to incorporate a new algorithm update which will ‘penalize’ websites which are overly optimized, or in other words, excessively SEO optimized. Users are irritated and annoyed by high-ranked websites buried in blocks of ads.
Article Marketing can be great in a fundamental SEO campaign or even just simply get your business recognized without the use of any company website. Essentially what happens is someone from your business or an outsourced worker writes short articles on something well-known or unknown in the industry. Each article has a resource section which will hold the contact details of your business, or more importantly in SEO a quality backlink to your website.