Why Do You Need Article Marketing?
By now, you probably know that backlinks effect 80% of your rankings. The most effective and quality backlinks are contextual backlinks. It is important to get backlinks from relevant websites. The best links are the links that placed within content which is also related to your site.
Contextual backlinks also pass more link juice than sidebar links, footer or any other kind of links you might get, because they are placed on a page that is related to your niche and the link itself is wrapped within relevant text.
Due to the text relevance to your website, contextual backlinks are more important to website optimization than regular incoming image or text links. Some of the major search engines like Google consider contextual links some of the best incoming links.
Studies also confirmed that visitors are more likely to click your text links in the content than in other places of a website. This will result in more relevant traffic to your website.